How the cloud makes businesses possible

I have written a few posts previously on cloud computing and how it affects costs, software and business models.

I came across a nice article in Forces which details how businesses like Instagram and Snapchat can use the cloud to grow very quickly at minimum cost. Once such businesses grow,  they can acquire a large value (e.g. WhatsApp recently), without actually having much in terms of what accountants would associate with value i.e. assets.

You can read the full article here.